Dry cleaning business model

One of the many things I learned from the former SigOther is One Price Dry Cleaner.  Most dry cleaners charge over $3 to dry clean and press men's slacks.  But OPDC does it for $2.29, a savings of a $1 per pair.  Unfortunately, they are not very conviently located for those of us who live outside the Trixie Zone.*

So it's worth it to me to make a special trip to one of the OPDC in the city.  However, they always seem to be understaffed.  whenever i walk in there, there is one person ahead of me and only one person behind the four counters. 

Today, I got there about 6pm and it was the same situation.  before I knew it, four more people got in line behind me.  I'm not an MBA nor do I own a business but I gotta think, maybe your business model should allow for peak time coverage!  I mean people usually drop things off at the dry cleaners on their way to work and pick them up after work, or vice versa.  And last time I checked, unemployment was in double digits so I'm thinking there's someone out there who would take a job at a dry cleaner.

* Trixie Zone is what I refer to as the part of Chicago people who didn't grow up in the city believe is all there is to Chicago.  They feel the city's borders are Evanston to the north, downtown to the south, the lake of course to the east and about Ashland or maybe Western Ave to the West.